Interactive Key Award - Premiazione 25° IKA

With Balenciaga Skiwear, we took first place in the Advergame & Entertainment category at the 25th edition of the Interactive Key Award, the competition promoted by Media Key.

The game for the French brand was strategically integrated into the marketing campaign for Balenciaga’s very first Skiwear collection, reaching audiences all around the world.

We had a great time developing the game, bringing together energy, creativity, and team spirit—the elements that have always shaped the way we work.

Accepting the award were our CEO and co-founder Biagio Iannuzzi (left) and co-founder and Game Developer Mauro Banchieri (right).